If your online content marketing strategy relies on a daily blogging, you need to be wary of business blogging burnout and feeling blogged out.
Business blogging burnout – or crippling writers block – hits most corporate bloggers from time to time. Especially if you’re working under a strict publishing schedule that requires you to update [...]
The recent talk in the blogosphere of business blogs losing their mojo doesn’t surprise me. After all, what with Planet Facebook seemingly conquering everything in its way, and Twitter getting a lot of mainstream media attention, it’s only natural blogs would lose some of their shine.
If you’re a business blogger bashing out stories on [...]
Did you drink the business blog Kool-Aid and wake up wondering what’s gone wrong? Ever find yourself fretting: “Why’s my business blog not working?”
Just because you’ve jumped onboard the business blogging gravy train, doesn’t mean you’re on the road to guerilla marketing success.
In fact, the presence of an ailing blog on your company website [...]
Johan Ununger, Managing Director of Swedish food manufacturer Saltå Kvarn, gave an excellent insight into successful business blogging at today’s Disruptive Media conference.
Ununger, a self-confessed former long-haired hippy, has overseen a major upturn for the company in the last few years. Simultaneously, Saltå Kvarn have embraced blogging as a means of engaging with their [...]
The Secret Value of Commenting
by Jon on 2009/10/07
in blogging, communication strategy
Tweeting might be all the rage, but don’t forget to comment on other people’s blogs. Especially if you’re looking to increase the reach of your own blog.
Adding valuable comments where you share you own take on a particular topic is a great way of engaging with your community as well as showcasing your [...]
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